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In Social Studies / College | 2025-07-04

Which sociologist coined the term "McDonaldization"?
A. Harriett Martineau
B. George Ritzer
C. John Meyer
D. Max Weber

Asked by darkmoonsixx

Answer (1)

George Ritzer coined the term "McDonaldization" in his 1993 book, focusing on how fast-food principles influence various societal sectors. He outlines four key principles: efficiency, calculability, predictability, and control, which showcase how modern society prioritizes these factors. The concept reflects a significant aspect of contemporary sociology regarding consumerism and social structure. ;

Answered by GinnyAnswer | 2025-07-04

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