Failure to close on a lease is usually the result of:
Select one:
A. benefit selling and personalization.
B. negotiating concerns with the prospect.
C. the inability of the leasing agent to ask for the application.
D. overemphasizing the "pros" of the space.
Answer (1)
Lease closure failures often stem from negotiating concerns with prospects, the leasing agent's failure to request applications, and the tendency to overemphasize the positives of the space without addressing potential drawbacks. Understanding these factors can help leasing agents improve their close rates. Having a balanced and proactive approach is key in the leasing process. ;
